Arijit Singh and the quiet rebellion against India’s film-music machine
Every creative industry produces a few individuals who grow larger than the medium that first introduced them. Their names stop…
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How Instagram cooking reels made this woman a favourite among foreign tourists
If you scroll through Instagram long enough, you will find beautiful food videos everywhere. But once in a while, a…
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Celebrity investors should no longer ignore LinkedIn
Indian celebrities are now active participants in the country’s business economy. They invest in startups, launch consumer brands, sit on…
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Shubman Gill becomes Crunchyroll’s brand ambassador in India
Cricketer Shubman Gill has been roped in as the new brand ambassador for Crunchyroll in India, as the anime streaming…
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Sachin Tendulkar joins Techno Paints as brand ambassador as firm plans ₹500 crore IPO
Techno Paints and Chemicals is planning to raise ₹500 crore through an initial public offering in the next financial year,…
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Top celebrity investors of 2025: Who are those Indian stars who put their money to work
Celebrity involvement in India’s startup ecosystem has become markedly more substantive in 2025, with actors and musicians taking equity positions,…
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Kriti Sanon joins Supply6 as brand ambassador and investor
Bengaluru-based D2C nutrition brand Supply6 has brought actor and entrepreneur Kriti Sanon on board as its brand ambassador and investor.…
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Shilpa Shetty-backed WickedGud raises ₹20 crore as noodles brand widens its footprint
Noodles and pasta brand WickedGud has raised ₹20 crore in a fresh funding round, with existing investors returning to back…
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Kusha Kapila-backed shapewear brand Underneat raises $6 million from Fireside Ventures
Digital creator and actor Kusha Kapila is stepping deeper into the startup space with fresh funding flowing into Underneat, the…
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Anushka Sen comes on board as brand ambassador for NowYouKnow, a social-led travel and food app
Actor, singer and digital creator Anushka Sen has joined NowYouKnow (NYK) as its brand ambassador, marking a key milestone for…
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